Next Meetup 5/10/17

Gulf Coast HUG Blog

The Story Behind Story

[fa icon="calendar'] May 15, 2017 8:55:38 PM / by Andrea Miller posted in Meetup Recaps

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Everyone loves a good story, and local marketers were certainly entertained by the presentation "The Story Behind Story" by Hadley Higginson and Christian Garman of University of West Florida's Innovation Institute at last week's Gulf Coast HUG.

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Digital Transformation for 2017: Are You on the Right Track?

[fa icon="calendar'] Feb 9, 2017 12:15:26 AM / by Andrea Miller posted in Meetup Recaps

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Local marketers joined forces last night to present a panel discussion on the state of the marketing industry and what we can expect for this year. Gulf Coast HUGDigital Marketing Mavens and Pensacola Cowork/Start-up hosted Digital Transformation for 2017: Are You on the Right Track?

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7 Copywriting Secrets from a $250 Million Company

[fa icon="calendar'] Nov 19, 2016 12:39:17 PM / by Andrea Miller posted in Meetup Recaps

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We use words to inspire our customers and prospects to take action with our companies. Copywriting is part of every marketer's job, and we need to choose our words carefully. But with a little creativity and a lot of testing, you can implement some new ideas with proven results.

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Perfecting the Conversion Process to Get More Leads

[fa icon="calendar'] Aug 24, 2016 2:10:59 PM / by Andrea Miller posted in Meetup Recaps

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Your company website is the first chance you have to make a good impression on visitors. If your site is promoting everything at once, it's not an inbound website. Instead, think about how you can get the right content to the right people at the right time. 

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SEO for Content Marketing

[fa icon="calendar'] Apr 27, 2016 10:34:51 PM / by Andrea Miller posted in Meetup Recaps

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As marketers, it's our job to keep up with SEO strategies. However, the rules of the game are basically set by Google, and they're always changing. Who can keep up with all of the Hummingbirds, Pandas and Penguins out there? 
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How Web Analytics Can Be a Marketer's Best Friend

[fa icon="calendar'] Jan 29, 2016 10:01:50 AM / by Andrea Miller posted in Meetup Recaps

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Us inbound marketers tend to be creative folks. We develop relevant website content to draw in our potential customers, we engage them through social media and email, and we create campaigns to keep them interested in our product and services.  But number crunching and analyzing statistics? That's enough to get any marketer to start scratching their head.

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#INBOUND15 Recap at #GulfCoastHUG

[fa icon="calendar'] Nov 5, 2015 5:43:32 PM / by Andrea Miller posted in Meetup Recaps

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The final meetup of 2015 for #GulfCoastHUG was a CliffsNotes version of HubSpot's annual conference #INBOUND. We had several group members attend the conference in Boston in September, and each who was present shared their highlights from the conference.

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Learning the Voice of your Buyer at #GulfCoastHUG Meetup

[fa icon="calendar'] Sep 3, 2015 3:48:18 PM / by Andrea Miller posted in Meetup Recaps

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It was great to see returning faces from our very first meetup as well as meet new marketing friends. For our second #GulfCoastHUG meetup, we gathered for a discussion on buyer personas.

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Recap of our First #GulfCoastHUG Meetup

[fa icon="calendar'] Jun 5, 2015 10:16:15 AM / by Andrea Miller posted in Meetup Recaps

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Thank you to everyone who joined us for our very first #GulfCoastHUG meetup. It was wonderful to see some familiar faces and meet lots of new ones!

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